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About Professional Health Solutions from Kantar Media (formerly known as PERQ/HCI)

By taking the time to understand clients' pressing business issues, Professional Health Solutions from Kantar Media deliver not just actionable research, but inspiring insights about the media usage tactics that impact the healthcare market. No matter what their therapeutic category, no matter what their medium.

Our data and technologies are used every day by leading pharmaceutical and healthcare brands, ad agencies and professional media to make smart promotional decisions.

We approach healthcare markets as only we can, studying decision makers' entire information inventory—from prescription pads and detailing to print publications, web sites and more. And we measures communications at every stage of development, from initial concept to post-flight.

Today's complex marketing environment requires more than a "one-size-fits-all" approach. That's where Kantar Media comes in. We bring together a comprehensive range of capabilities to give you an integrated measurement of what's important for your business.

Let’s explore the ways that our information can bring clarity to the opportunities ahead for your business, and focus for the challenges you face.

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Kantar Media combines the deepest expertise in the industry to provide a comprehensive and integrated view, analyzing how well marketing influences and engages consumers, in the U.S. and around the world – 24/7 and for 3 million brands. Kantar Media is a wholly-owned subsidiary of WPP, the world leader in advertising, consumer insights, media.