About Us

"Because You Can't Manage What You Don't Measure"

PERQ/HCI has reported on advertising in healthcare journals across a variety of healthcare market segments for over 35 years, and PERQ/HCI survey techniques, sampling approaches and report formats are in use at over 95% of the nation's major pharmaceutical advertising agencies. Healthcare publishers rely on PERQ/HCI data for tracking journal performance and crucial competitive intelligence.

  • Measure Healthcare Journal Readership & Ad Exposure Potential
  • Track Healthcare Journal Advertising Spending and Campaign Strategy
  • Measure Your Entire Promotional Mix
  • Utilize Digital Delivery to Meet Your Workflow

Learn more about PERQ/HCI products.

For more information, call PERQ/HCI at 800.243.2702.

Committed Partners. Advanced Resources. Unmatched Understanding.
PERQ/HCI merged in early 2002 with SRDS (Standard Rate and Data Service, Inc.), the leading provider of media rates and information services. The combined company is part of The Nielsen Company, which delivers marketing and media information services to millions of professionals around the globe every day.




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